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To be successful at marketing you need to know the guidelines. These rules are fundamental to marketing
Learn how and why Dyson refused to accept the self-limiting beliefs of his peers and competitors alike
Feargal's message is "You can't do business sitting on your .....armchair!"
If you've read Ken Blanchard's "Raving Fans" book then here is the companion book on how to turn your employees into raving fans.
Disney have their own way of doing things, and they only do the things that work well for them
Learn how to work smarter not harder using situational leadership
Learn how men and women communicate differently and how this affects their thinking
A superb little book on customer service
Gems from the likes of Anita Rodrick, Brian Tracy and others
Using the old maxim of less is more
A classic "must read"
If your life is overwhelmed with problems created by other people, reading this book could change your life
Ron is a student of price theory. He believes that it is time we start to receive what our customers already believe that we are worth
Key thoughts from one of Britain's rising entrepreneurial stars
Both of Peter's companies lead the UK field in corporate and personal development strategy. This book will give you some serious insights into how and why developing your communication skills is so crucial to your business
A must read for all professionals
An amazing way to deal with change in your work and in your life
Looks at the thoughts, attitudes, and emotions, in their very different ways, experienced by men and women
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